digital, print, + website
the backstory
Florida Inline Skating Marathon is one of the largest inline and quad skating marathons in the United States. Hosted in Sarasota, Florida each fall, the marathon’s mission is to elevate and enhance the awareness of the sport of skate and provide national and international competition to skaters of all abilities.
the goal
Keep participants and spectators up to date on the latest information pertaining to the event, as well as provide a top-notch experience when it comes to event day, event sponsorship, and other critical touch points.
the process
The logo and original website were both created before Jamie Kay Creative’s inclusion on the project, so most of this work is expanding upon and using that existing branding. From the cleanup of some website pages to the creation of entire new documents like the prospectus and course map, our work together continues as the Florida Inline Skating Marathon grows and evolves each year.
more about the event
Want to learn more about the Florida Inline Skating Marathon? Visit them online at floridainlineskatingmarathon.com. Or check them out on Instagram: @floridaskatingmarathon.